Answering the WHAT, WHERE & WHEN question...
Founded in 1994, Spatial Technologies is the premier Location Intelligence partner for Pitney Bowes Software (MapInfo) in Africa. The company successfully deploys MapInfo Technology and Location Intelligence solutions across a broad spectrum of commerce industry throughout the continent.
Taking time to pick up a banknote (by Joe Spring: Spatial Analytics & Location Intelligence Consultant at the ST Group)
We've all heard the old legend about Bill Gates and whether he'd have time to stop and pick up a $100 bill (which he's answered in a 2014 AMA). Well, it's remarkable how often we seem to pass such simple opportunities by, because we're either not close enough to see the value of the coin or note on the ground, or because we "can't afford to take the time to stop". Well, today I'd like to raise this issue when it comes to business. See, often we think we're on a long travelator, the business heading straight forward and us adding as much momentum as possible. Well, that's the idea anyway. But all too often we're not aware of the parallel travelators which are running faster. What we need is to look up and change lanes. Or to change the metaphor, perhaps we're actually on a merry-go-round, so big it feels straight...
Empowering Africa was the theme at the 16th ST Group Annual User Conference held on 15th September 2015
In the keynote address, James Brayshaw, VP for Location Intelligence at Pitney Bowes Software in EMEA, presented the case for the use of big data to provide business value in all of Africa. He gave several examples of how this data can improve a businessman’s insight when combined with the Location Intelligence tools available today. There were presentations on the use of Location Intelligence in assessing the market potential of Satellite TV, the advances in Location Intelligence Technology on both the desktop and on the web, and how insight can be obtained by presenting complex concepts in reports in the insurance industry.
MapInfo Professional v15 is here!
MapInfo Professional as you’ve never seen it before! MapInfo Professional v15 is a next generation release bringing improved capabilities throughout the software. MapInfo Professional v15 brings major improvements to creating high quality cartographic output with improvements to the labelling, Legend Designer, Layout Window, scale bars and more. Other improvements include support for Windows 8, SQLite and PostGis v2.0, improved import/export capabilities, tools for converting linework to regions, many ease of use enhancements and lots more!
President’s award for innovation: “SiteMarker" & "20 year’s service"
ST Group were honoured at the 2014 Pitney Bowes EMEA Annual Awards Ceremony in Noordwyk, Netherlands in October last year. CTO Jeff Connacher received the award for Innovation from James Brayshaw, Vice President Location Intelligence and Spectrum Business (MapInfo) EMEA, on behalf of ST Group. ST Group have signed a partnership agreement with Pitney Bowes for the sale and distribution by PB of the ST Group product SiteMarker, a predictive analytics product based on MapInfo Professional. ST Group also received a long-service award in recognition of 20 years of service as a Pitney Bowes Location Intelligence partner.
In this photo: Tim Barber (left) VP digital Commerce, PB EMEA, with Jeff Connacher ST Group CTO (Centre) and James Brayshaw (right)VP LI & Spectrum PB EMEA.
First East African MapInfo GIS Seminar
The ST Group proudly hosted the First East African MapInfo GIS Seminar on the 24th and the 25th of June 2014 - at the Safari Park Hotel in Nairobi, Kenya. The successful free 2 day seminar offered insight into how companies can derive real value from location intelligence (GIS) using MapInfo Professional (an array of base data, demographic and income datasets was showcased); and also offered an introduction of an essential technology offering to telecommunication organizations in the area of fibre networks and the management thereof using ConnectMaster.
Early success with ST Group making inroads into the African Market
ST Group’s African development strategy has shown some success as Kenyan telecommunications companies Airtel and Safaricom have recently made significant investments in Location Intelligence. ST Group is also expanding their penetration of the telecommunications market with their asset management software, ConnectMaster through growth in the Mauritius-based Liquid Telecom Group and an initial sale to the government telecommunications organisation Zamtel in Zambia.
SiteMarker hits the international stage
SiteMarker, which launched in early 2013, is set to hit the international stage. Pitney Bowes Software, owners of the MapInfo brand, commissioned ST Group to enhance the product for international release this month. After producing significant additional functionality, the product is now ready for a more general audience throughout the world and ST Group have entered into an international distribution agreement with Pitney Bowes Software for the sale of the product on an international basis through their branch and partner network.
Leverage GIS to Generate New Insights and Produce Location-Intelligent BI
Imagine that today one of your executives comes to you and says that she or he wants a view of all customers by geography. What will you provide - an extract of your CRM system in the form of spreadsheet? How helpful is that? How does that help them answer the questions that they don’t yet know need answering?
For about 30 years GIS technology has aided countless organizations visualize spatial data. And while this is routinely used within organizations that need to...
STGroup specializes in products and service for Predictive Analytics
Predictive analytics is the process of selecting, exploring, analysing and modelling data to create better business outcomes. We offer services and solutions in areas such as Store Feasibility Analysis, Competitor Analysis, Customer Insight and Demographic Profiling, Site Location, Risk Analysis and Strategic Planning.
SiteMarker is a gravity model analytics tool that combines modelling with street and road network infrastructure and demographic data, in order to predict possible site locations. SiteMarker allows analysts to determine the best markets and the optimal number of sites within those markets in order to maximise the retail network, whether that means building new stores, consolidating branches or filling gaps that exhibit high potential. This is achieved through scoring and ranking markets based on the potential and identifying and ranking viable target sites within markets. SiteMarker also enables you to produce a detailed store forecast and allows you to model the potential impact a new store will have on existing stores. Reporting is also available from any base layer, such as consumer spend or demographics, into the DriveTime catchments.
The BizIndicator is a joint initiative compiled by TomTom Africa, AC Braby and Spatial Technologies, and provides counts of businesses by suburb or place-name. The BizIndicator, which is geo-coded to street address, comprises over 190 000 companies that are grouped into more than 400 service classifications.
"The ST Group strives to be the group of choice for providing Location Intelligence and Mobility solutions across the enterprise".